From BET Software to Building a Tech Empire: Intrapreneurship Journeys of Designative

What is Intrapreneurship in Tech?

Intrapreneurship is a new way for employees to innovate and think like entrepreneurs. In the tech world, this is especially valuable because it helps companies grow, create new products, and improve services from within.

BET Software, a leader in software development, embraces intrapreneurship, allowing employees to explore new ideas and develop skills that can lead to new businesses. One success story is Moffat Tsanga, who worked at BET Software before starting his own company, Designative.

BET Software’s Culture of Innovation

Supporting Employee Growth

BET Software has built a work culture that encourages learning and growth. The company invests in training and mentorship programs that help employees develop technical skills in software development and IT services. These programs build confidence and prepare employees to tackle real-world problems, setting them up for success.

Encouraging Entrepreneurial Thinking

BET Software promotes an entrepreneurial mindset, we encourage employees to think creatively, make decisions, and take ownership of projects. This approach gives team members real experience in problem-solving and leadership, essential skills when starting a business. It’s a culture that allows employees to explore new ideas while still working within the company.

Moffat Tsanga’s Journey: From BET Software to Designative

Building Skills at BET Software

During his time at BET Software, Moffat Tsanga worked on big projects, including managing platforms for Hollywoodbets, one of BET Software’s clients.

He helped ensure the website and call center ran smoothly during important events like the Hollywoodbets Durban July. His work with BET taught him how to solve problems and understand what clients need, skills that became very useful when he started his own business.

Founding Designative with a Clear Vision

Moffat used his experiences from BET Software to create Designative, a software company focused on simple and effective solutions. Designative doesn’t try to overcomplicate things; instead, it delivers exactly what clients need without adding unnecessary steps. This clear and honest approach helps Designative stand out and build strong, long-term relationships with clients.

Designative’s Success with Practical Solutions

Putting Clients First

At Designative, Moffat has made client satisfaction a top priority. Each project starts with a deep understanding of the client’s goals, making sure the final product aligns with what they want. This customer-centred approach was something Moffat valued while at BET, and he carried it forward into his own business.

Solving Complex Problems with Simple Solutions

Designative focuses on making things as straightforward as possible. Rather than using overly complicated tech, Moffat and his team aim for solutions that solve client problems practically and cost-effectively. This approach has earned Designative a solid reputation, as clients know they’ll receive efficient, reliable solutions.

The Transition from Employee to Business Owner

Facing Challenges

Moving from being an employee to owning a business wasn’t easy for Moffat. He had to take on new risks, like managing finances, building a team, and attracting clients. However, his experiences at BET Software gave him the tools he needed to handle these challenges. With skills in leadership and problem-solving, he could grow his business with confidence.

BET Software’s Role in Building Future Leaders

BET Software continues to help its employees by encouraging creativity, teamwork, and leadership. By giving employees the chance to take on big projects and think like entrepreneurs, BET Software is preparing the next generation of business owners who might also leap into starting their ventures someday.

Final Thoughts: Intrapreneurship’s Impact on Innovation

BET Software’s focus on intrapreneurship doesn’t just benefit the company—it helps the whole tech industry. By inspiring employees like Moffat Tsanga to create new companies, BET Software plays a part in pushing tech innovation forward.

Moffat’s journey from an employee to the head of Designative shows how valuable intrapreneurship can be, and it provides a roadmap for others who dream of building their own business someday.

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